My Family Skipped My “Pointless” Award—Then Watched It Live From a Restaurant TV

and margin calculations. A local food writer called the dressing “the kind of thing that could change how busy people eat at home,” and that article got picked up by a national blog, and from there the opportunities multiplied—panels, demonstrations, a slot in a program for emerging food brands. Through it all, my family remained politely uninvolved.continue reading …